Press & media

Press & media kit.

For journalists, partners, and educational researchers covering Indian EdTech, distance education, IGNOU, or Kerala’s startup ecosystem. We’ll respond to interview and quote requests within 1 business day.

Press contact

support@alamaaraa.com

Subject line: Press: <publication>

Email press desk

Company at a glance

Brand
alamaaraa
Legal entity
LEDLINE PRIVATE LIMITED
CIN
U72900KL2022PTC074696
Founded
2020
Headquarters
MG University Innovation Foundation, Kottayam, Kerala
Operates
India + diaspora (30+ countries)
Students supported
100,000+
Mode
Web + Telegram course communities + mobile app
IGNOU programmes covered
16 (8 UG + 8 PG)
Founders
Aravind Saji (CEO) · Harishankar M (CPO)
Incubated at
MG University Innovation Foundation (MGUIF)
Recognition
Kerala Startup Mission funding recipient
Website
www.alamaaraa.com
Press contact
support@alamaaraa.com

Founder bios (for citation)

Founder & CEO

Aravind Saji

Aravind holds bachelor’s and master’s degrees from IGNOU and understands the real challenges distance-education students face. What began in 2020 as a simple initiative to support fellow students grew into alamaaraa — today an EdTech platform built around guidance, accessibility, and student support.

  • IGNOU BCA + MCA
  • Executive MBA, IIM Kozhikode
  • Incubation Manager, AIC IIIT Kottayam
Full bio

Co-Founder & CPO

Harishankar M

Harishankar holds a bachelor’s in Physics from MG University and a bachelor’s in Sociology from IGNOU. As a founding member of alamaaraa, he helped transform a shared idea among friends into a growing EdTech startup supporting distance-education students across India.

  • BSc Physics, MG University
  • BA Sociology, IGNOU
Full bio

Story angles

If you’re covering Indian EdTech or higher education, these are angles where we have first-hand data and can speak to specifics.

  • Distance education is bigger than India admits.

    IGNOU alone serves 3M+ students annually. Indian distance + open learning is ~1/10th of all higher-ed enrolment and growing. alamaaraa is one of the only EdTechs built primarily for this audience — not for the K-12 / JEE / NEET market most India EdTech chases.

  • EdTech without VC pressure — built around a Telegram-first community.

    Most EdTech in India scales on ad spend and live-class subscriptions. alamaaraa scales on word-of-mouth via Telegram communities, a low-CAC model with closer student retention. Worth contrasting with the typical Byju's / Unacademy growth motif.

  • Vernacular AI tutoring for the languages mainstream EdTech ignores.

    alamaaraa's AI study bot supports Malayalam (currently rolling out) and English. Vernacular AI for online learning is heavily under-served and demand is concentrated in distance-education students who get little college-classroom exposure.

  • Kerala's startup ecosystem is producing real founders, not just press releases.

    alamaaraa was incubated at the MG University Innovation Foundation and received Kerala Startup Mission backing. A useful data point for stories on whether Kerala's startup-policy investments are converting to durable companies.

Brand assets

Logo · 1024×1024 PNG

Square mark on dark background, with yellow accent dot.

/logo.png

Hero card · 1200×630 PNG

Open Graph card for social and article featured-image use.

/opengraph-image

Brand colours: charcoal #0E0E0E (background), bone #F5F2EC (text), al-yellow #F5C518 (accent). Use these directly in dashboards and slides — no special permission needed.

Registered office

MG University Innovation Foundation, Mahatma Gandhi University Campus, Priyadarsini Hills, Athirampuzha, Kottayam, Kerala 686560, India

Use the press contact for fact-checks. We respond to every email, usually within one business day. We don’t do quotes-for-cash or pay for placements.